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New Destination Marketing Mobile App Features Parking Lots Named After Zoo Animals in Downtown Sanford

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App is now available for download in the app stores. Historic Downtown Sanford®, an independent destination marketing network that promotes the emerging food, drink and event scene in the City of Sanford, has launched a mobile app that will keep guests informed on the best restaurants, gastropubs, breweries, shopping and more the destination has to offer but will also feature...

Love Your Shorts Film Festival in Sanford to show 68 short films from 12 countries

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The 13th annual Love Your Shorts Film Festival will return to Sanford on Feb. 9-12 to the historic Ritz Theater, which turns 100 years old this year. The festival's 68 selected films will be shown in the categories of Comedy, Drama, Animation, Documentary, Sci-Fi/Horror, International, Florida Flavor, and E for Everyone, which is family friendly. Also scheduled are an opening-night...

Introducing Adaptogens at Raw Press Juice Co.

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Adaptogens, herbs and mushrooms that can help ease bodily ailments such as stress, are taking the health food sector by storm. From reishi mushroom tinctures to turmeric lattes, adaptogens come in various formats and combinations. In Sanford, right now the only place I know you can buy adaptogens is at Raw Press Juice Co, located at the end of Sanford...

Public-Private Parking Collaboration to Increase Parking Availability on Sanford Avenue

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The City of Sanford recently entered into a 2-year parking agreement to utilize a large parcel of land to provide more free public parking to visitors of Historic Downtown Sanford! This move improves easy access specifically to ever-growing Sanford Avenue and Historic Downtown Sanford overall. The new lot will be located Cypress and Sanford Avenue next to the San Leon...

The ‘Famous L’ Collective Embodies Collaboration & Synergy

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Amidst the world-class culinary and craft locales in Historic Downtown Sanford, a new organization comprised of business owners from the retail and service industry has emerged as a collaborative force, and this teamwork and camaraderie is leading to improvements to both the bottom line and the #Sanfording experience. In the past, events and full streets could often overshadow the storefronts...

Sanford Civic Center Added to the City’s List of Local Historic Landmarks

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In time to celebrate National Historic Preservation Month, the Sanford City Commission added the Sanford Civic Center to the City’s list of local historic landmarks on April 25, 2022. Historically and architecturally significant, the Civic Center is one of the 50 flagship structures featured in Florida’s Mid-Century Modern Architecture (1945-1975) by the University Of Florida School Of Architecture. This shortlist...

Spice is Nice International Heat Market Opens in the ‘Famous L’

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Historic Downtown Sanford’s *hottest* new business is no doubt the Spice is Nice International Heat Market located at 106 S. Palmetto Ave.! Former Central Florida Zoo & Botanical Gardens CEO Dino Ferri opened his doors to this blazing retail venue recently, specializing in spicy foods and groceries from around the world. Unique products from the four corners of the globe,...

New Outdoor Dining, Drinking, and Playing Experience ‘The Yardery’ Nearing Completion

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In a few days or so, the long anticipated outdoor venue The Yardery will open its doors to the public for a novel outdoor dining, drinking, and playing experience. The Yardery will be an open-air, fast casual, spending time with friends and family while playing in the backyard venue located at 415 E. 4th St. (across from Jaly Market). With...

Artisan Vendor Market and Event Venue to Open in Old Horstmeyer 3500+ Sq Ft Space

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A unique artisan and foliage vendor market and event space is set to open up this Spring in the old Horstmeyer space on Laurel Avenue. Unfurl Collective promises to be a space for local vendors, artists and growers to display and sell their art, home decor, and plants. There will be weekend outdoor markets with live entertainment, food trucks and...

Behind the ‘Historic Downtown Sanford®’ Brand

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Historic Downtown Sanford® Selected as the Official Marketing Partner of Sanford Main Street In just three short years, Historic Downtown Sanford has become the ubiquitous label which captures all that the downtown corridor is.  Founder Will Henao through his agency Community Marketing Online has been able to execute a tourism brand campaign that has proved viable, visionary, and will continue...